
Program Launch
CommBank Financial Fitness
Overview
CommBank Financial Fitness is a nationwide initiative empowering all Australians to feel confident managing their money, regardless of who they bank with. As part of the Brighter content ecosystem, it delivers practical, accessible lessons on saving, budgeting, investing, and scam protection—created by Jess Irvine—across digital, in-branch, and in-person channels. The programme is inclusive, research-driven, and continuously evolving, helping close the financial literacy gap and support better money outcomes for everyone.
Scope of work
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